Our favourite child health supplement brand, CHAMPS has launched a fun and educational mobile application – MYCHAMPION at MBO Cinema @ The Starling Mall, uptown today. This user friendly mobile app is designed for children aged 7 to 12 years old, and help them understand and explore their ambitions through the digital platform.
Every young child has a little ambition, I dreamed to be a doctor while I was a children, what about you? However, many of us did not achieve our childhood ambition because we were unsure of how to realize it at a young age. CHAMPS, Malaysia's household well-known child health supplement brand, always believes in nurturing champions since young. With it's brand's statement “Mother's choice for champions” leads the brand's initiative to provide the best in developing children's growth mentally and physically from product offers to marketing activities over the years.
MYCHAMPION, the first localized and educational mobile application was developed in line with Ministry of Education Malaysia's vision, which is to uphold quality education system that develops individuals to their full potential and fulfills the aspirations of the nation.
Present at the MYCHAMPION mobile app launch was Mr. Billy Urudra, Chief Commercial Officer of CCM Pharmaceuticals Sdn. Bhd., En. Shamsul Idham Ahad, General Manager of OTC Business, CCM Pharmaceuticals Sdn. Bhd., Watson's Management team, CCM Members, media representatives and students and teachers from SK Kampung Jawa.
MYCHAMPION mobile app is easy and straight forward to use. Consist of 5 professions which are Doctor, Athlete, Celebrity, Pilot and Chef, the children get the chance to explore and learn about the different occupations in 5 various scopes. The content is designed with a series of interesting and mind-triggering questions to engage the children and help them to learn beyond the school'd curriculum. There's even a 'Did You Know' section which provides fun facts to help improve children's understanding of each profession.
Not only that, user could get e-vouchers for Watsons Malaysia as a 'reward' at online store at www.watsons.com.my/champs
With this partnership, CHAMPS is having an exclusive Facebook contest where customers can win Virtual Reality set, special Champs promotion at Watsons and many more marketing activities to excite and reward the users.
Readers can also view MYCHAMPION app in The Star Parenting section, Kuntum magazine and school visits during the app launch period. Watson's vouchers have also been inserted in Kuntum Magazine from May 2017 until Oct 2017. Customers could use these vouchers to purchase Champs products at Watsons Malaysia store at a special discount。Available in Bahasa Malaysia and English version, MYCHAMPION is a FREE mobie app hence quickly Download it now at App Store and Google Play Store.
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