The Beauty Junkie - ranechin.com

Hada Labo Introduces First of its Kind Virtual Reality (VR) Roadshow

Hada Labo has launched the first of its kind innovative Virtual Reality (VR) roadshow that integrates interactive fun activities and a virtual shopping experience on one platform. The VR roadshow, which can be accessed via https://hadalabo.com.my/virtualroadshow/ is specially curated for customers to experience the brand at the comfort of their home. Built on a 360° virtual reality platform, it replicates a physical shopping experience at a roadshow by allowing visitors to pick out products from the shelves to the cart coupled with fun and interactive encounters.

According to General Manager of Rohto Mentholatum (M) Sdn Bhd, Lim Mei Yuen, the VR roadshow concept was developed not only to reduce human contact but also to make online shopping a fun experience.

“This innovative approach offers our customers an experience they miss having, especially with the endless lockdowns and also to limit the time spent outdoors. It is made fun and interactive thereby making shopping from home more exciting,” said Lim. The VR roadshow features various interactive sections which are both fun and enjoyable. Visitors will first be directed to the main lobby when they enter the virtual roadshow. The lobby provides visitors with a navigation guide on where they can head to next, and also information on the coolest promotion of the month. Once visitors enter the Interactive Zone, that is where the fun begins! Visitors can get their skin analysis done to determine the right product for their skin, watch short videos on how to use the respective skincare products, learn beauty tips and even play games to win prizes.

Hada Labo Adds New Treatment Powder Wash, Tightening & Hydrating Gel to KOUJI Range

Hada Labo’s latest additions to the KOUJI Range is a testament of the brand’s commitment to offer the best possible skincare for its consumers by constantly upgrading its products offering. The NEW KOUJI Treatment Powder Wash and Tightening & Hydrating Gel, complements the existing range in delivering intensive hydration, repairing fine lines and boosting skin radiance for flawless, younger and crystal clear skin.

The main ingredient of the range, KOUJI, is discovered following the mystery of the Japanese traditional sake brewers’ hands that remain smooth and youthful. KOUJI, made from Japanese fermented rice extract is rich in natural moisturizing ingredients, amino acids, ceramide, peptides, vitamins and minerals. Known for its long-lasting moisturizing effect to the skin, KOUJI also helps in repairing fine lines while giving the skin its natural glow. KOUJI or miracle grain, which comes from the fermentation fo Yamada Nishiki rice, is also known as the king of sake rice. It is the secret to translucent youthful skin.

KOUJI contains:

• High Molecule Hydrolysed Rice Protein that prevents moisture evaporation from skin.

• Low Molecule Hydrolysed Rice Protein that penetrates deep into skin layers to lock in moisture for hydrated, supple and youthful looking skin.

• Multiple Natural Moisturizing Ingredients such as vitamins, ceramides, amino acids, minerals and peptides that work in synergy to give superior hydration, repair fine lines and brighten skin tone to keep skin clear and radiant. Hada Labo KOUJI range is specially formulated for consumers who want to maintain youthful radiant skin. It is suitable for those who are in their 20s who want to start incorporating antiaging products into their daily routine at an earlier age. Taking preventive steps by using anti aging products at a younger age can help in the long run. It is free of fragrance, colorants and minerals.

Apart from the TWO latest additions, the KOUJI range includes the Treatment Cleansing Foam, Treatment Essence, Treatment Cream and the Treatment Mask.

To achieve desired result, Hada Labo recommends the skincare regimen below:

Step 1: Hada Labo Kouji Treatment Enzyme Powder Wash (NEW)

Lather easily into rich and dense foam, the enzyme powder infused in this powder wash gently exfoliates keratin, blackheads and dead skin. This powder wash prevents skin from feeling tight after washing and it also helps the subsequent skincare products to absorb better. Skin instantly feels clean, smooth and brighter. For deeper cleansing of the pores, add a small amount of water to achieve a stronger exfoliating effect. If you prefer a denser foam, add more water to gently exfoliate.

Step 2 : Hada Labo Kouji Treatment Cleansing Foam

Work Smart, Drink Smart with Heineken® 0.0.

Now that working from home is the new norm, the hours tend to blur, and we often find ourselves looking for a pick-me-up to get through the day. What if you were able to enjoy a beer while working? #NowYouCan work responsibly while enjoying a cold one with Heineken® 0.0—a refreshing beer, minus the guilt and minus the alcohol. In line with the brand’s advocacy towards responsible consumption and to refresh your next long day of work, Heineken® is giving away 10,000 units of Heineken® 0.0 4-can packs, redeemable 13 Sep 2021 onwards.

To kick-start your Work Smart, Drink Smart routine with Heineken® 0.0, all you have to do is sign up at www.heineken00drinksmart.com. As you drag the Heineken® 0.0 can into the calendar within the site, a redemption form will pop up and voila, your FREE 4-can pack of Heineken® 0.0 will be making its way to your doorstep.

Hada Labo’s Upgraded Premium Whitening Range Provides Triple Skin Brightening Effect

Hada Labo, Japan’s skincare brand that goes with the philosophy ‘Perfect X Simple’ has introduced its upgraded Premium Whitening Range to help women achieve three times the skin brightening effect! It now also comes with fresh new packaging. Unlike any other whitening products in the market, Hada Labo’s new whitening formula incorporates Triple Whitening ingredients i.e Niacinamide (a form of vitamin B-3), α-Arbutin (a type of skin brightening agent) and Vitamin C. Also infused with Hyaluronic Acid, this special formulation provides the skin with intense hydration that plumps up and brightens the skin, resulting in healthier looking skin. Consistent usage of this range will reveal a superbly even translucent complexion that is glowy, well hydrated and with reduced visible dark spots, as skin cells are healthier and more plumped and light reflects of them more evenly. This improved range is also fragrance-free, colorants-free, alcohol-free, and does not contain mineral oil and free animal derivatives - which make it suitable for all skin types.

The complete range of Hada Labo’s upgraded Premium Whitening includes the Premium Whitening Face Wash, Premium Whitening Lotion (Rich), Premium Whitening Lotion (Light), Premium Whitening Essence, Premium Whitening Mask, Premium Whitening Water Cream and Premium Whitening Water Gel.

Premium Whitening Lotion (Rich), RM69, 170ml

This lotion which is rich in texture, targets those with normal to dry skin. Apart from its Triple Brightening formula that reawakens dull skin and evens out skin tone, the Premium Whitening Lotion (Rich) is also infused with 2 types of Hyaluronic Acid to strengthen the skin’s moisture
barrier and to deeply hydrate skin. Moreover, it also contains seaweed extract, an effective anti-oxidant that protects the skin from damage while keeping it healthy. The Premium Whitening Lotion (Rich) is recommended to be applied after cleansing the face as it hydrates and prepares the skin to reap benefits from the skincare that follows.

Premium Whitening Lotion (Light), RM69, 170ml

This lotion, which is light in texture is specially designed for those with normal to oily or combination skin type. Similar to the rich lotion, when applied, this light Premium Whitening Lotion brightens dull skin with its Triple Brightening Formula and hydrate the skin’s moisture barrier with the help of 2 types of Hyaluronic Acid. It also contains anti-oxidant Resveratrol that helps protect the skin from damage while keeping it healthy. The Premium Whitening Lotion (Light) is also highly recommended to be applied after cleansing as it hydrates and prepares the skin to reap the benefits from the subsequent skincare products.

Premium Whitening Essence, RM 81.50, 30g

The formulation of this upgraded essence includes combined Triple Brightening and Intense Hydrating ingredients to help fight dark spots, relieve visible redness and rebalance skin tone, leaving the skin perfectly luminous and transclucent. The benefits of the essence includes:

• Brightens Dull Skin – Contains Niacinamide, α-Arbutin & Vitamin C to help reawaken dull skin and even out skin tone for glowing, radiant skin

• Relieves Visible Redness & Dull Skin – Infused with Schisandra Extract and Carnosine (composed of Amino Acids) to relieve visible redness, reawaken dull skin and rebalance skin tone

• Deeply Hydrates – Contains Hyaluronic Acid and Pisum Sativum (Pea) Extract to intensely hydrate and strengthen the skin barrier. For best results, use twice daily after Hada Labo Premium Whitening Lotion. Apply on palms and gently pat onto face until thoroughly absorbed.