Designed for everyday use, the new sunscreen combines high UV protection with deep hydration, offering a lightweight serum-like texture that absorbs comfortably into the skin without leaving a white cast or sticky finish.
Formulated with three types of Hyaluronic Acid, the sunscreen helps replenish and retain moisture while protecting skin from harmful UV rays, making it ideal for Malaysia’s warm climate and modern skincare routines.
According to Lim Mei Yuen, General Manager of Rohto-Mentholatum Malaysia, the innovation reflects evolving consumer expectations in sun care. “Today’s consumers expect more from their sunscreen. It’s no longer just about protection — it must also care for the skin. With Sunplay Skin Aqua Hyaluronic Acid Serum UV Sunscreen, we wanted to create a formula that feels as light and hydrating as a skincare serum while delivering reliable daily UV defense. Our goal is to make sunscreen so comfortable that consumers will want to use it every day.”
Clinically Loved by Consumers
Consumer user testing* demonstrated strong positive feedback on the product experience:
- 100% agreed it feels lightweight and non-sticky
- 96% experienced long-lasting hydration and no white cast
- 94% said it leaves a healthy natural glow and works well under makeup without pilling
- 91% agreed it feels like a serum upon application














