LISTERINE® ‘Pencuci Mulut’ as The Missing Final Step in Malaysians' Oral Care Routine

In Malaysia, a feast is never truly over until the pencuci mulut (dessert) is served. Whether it’s the creamy finish of a Musang King durian or the cooling relief of ais kacang, that final course defines a complete experience. Yet, when it comes to oral health, millions of Malaysians are effectively “leaving the table” before the job is done.

LISTERINE®—Malaysia’s No. 1 mouthwash brand—in partnership with Watsons Malaysia, officially launched the ‘Pencuci Mulut’ Campaign in May 2026. This cultural wake-up call reimagines oral care through the lens of a national passion: food. Just as a meal feels unfinished without a sweet ending, the campaign posits that an oral care routine is fundamentally incomplete without a final rinse.

Ulrike Zillner (second from left), General Manager for Malaysia and Singapore at Kenvue, at the launch of the LISTERINE® “Pencuci Mulut” campaign

While Malaysians are meticulous brushers, clinical data reveals a startling "Invisible Gap" in local hygiene. Brushing, which remains the essential first step, only reaches the surfaces of the teeth—which account for a mere 25% of the mouth. The remaining 75%, including the tongue, inner cheeks, and gumline, often remains a sanctuary for bacteria to thrive.

“Most of us grew up hearing one message: brush your teeth — and that’s it. In Malaysia, that’s just the normal habit,” explained Dr. Kayla, a prominent dental expert, during the campaign
launch. “But clinically, brushing is only the first act. To address the remaining 75% of the oral
cavity where biofilm and bacteria reside, we must follow a complete sequence: Brush, Floss, and Rinse. By finishing with LISTERINE®, you aren't just freshening breath; you are utilising essential oils to achieve 5x more plaque reduction than brushing alone, ensuring the routine is truly finished.”

Also commenting at the launch, Ulrike Zillner, General Manager for Malaysia and Singapore at
Kenvue said, “We’ve observed a fascinating paradox: Malaysians are incredibly detail-oriented
about their grooming and their food, yet we’ve accepted a ‘half-brushed’ reality for generations. This isn’t about adding a chore; it’s about restoring the standard of what ‘clean’ actually means.

Win a Durian Feast with Listerine® X Watsons “Swish & Win” Contest

Durian season is upon us again, and it is time for durian lovers to enjoy the delectable taste of the King of Fruits! While irresistible, durians have a very distinct flavour and pungent smell, lingering on our breath even hours after consumption. With Listerine’s clinically proven formulation that effectively kills up to 99.9% of germs that cause bad breaths, plague, and gum problems, you can now confidently enjoy durians without worrying about “durian breath”.

Apart from durians, many other delicious Malaysian dishes also boast strong flavours and taste due to its aromatic ingredients and spices, which can make one feel self-conscious after a meal. Fortunately, there is an effective way to keep your breath fresh – Listerine® mouthwash is here to the rescue! Beat the post-durian and after-meal breath by simply gargling with Listerine® for 30 seconds to kill any bacteria present in the mouth that can cause unsavoury odours. Not only is your breath fresher; it actually helps with your complete oral care too!

Did you know? Brushing alone is not enough to remove pungent smells, as it only cleanses 25% of the mouth*. With brushing, it is easy to miss the spaces between the teeth, as well as the areas below the gum line. This creates a breeding ground for bad breath-causing bacteria, which often pools on the tongue and walls of the cheeks. That is why a mouthwash is effective for 24-hour protection** against germs that can cause plaque and gum problems.

Jordan Can’t Smile Without You Campaign

With the fast-paced lifestyle that most Malaysians live, many parents’ responsibilities may result in missing out on their children’s daily precious smiles. Jordan Asia Pacific Sdn Bhd - the brand behind the leading Jordan Kids Universe range designed especially for children - has launched Jordan Can’t Smile Without You, a campaign dedicated to helping more parents enhance that special, precious smiley bond with their little ones!

To understand this in detail, Jordan recently surveyed Malaysian parents to find out what their child’s smiles meant to them. From this, an exciting finding emerged where, compared to toys or screen time, 86% of the respondents said that family quality time is the number one factor that makes them smile. A healthy smile is undoubtedly one way children develop interpersonal relationships and self-esteem.

“Most parents can be too busy with the inevitable hustle and bustle of life that results in them missing out on some special moments, particularly within the crucial growing-up stage for the little ones. We embarked on the Jordan Can’t Smile Without You campaign as a personal and important mission for us. We know that it can be stressful knowing we cannot spend enough quality time with our children. It is the big bright, clean smiles of our children that we always remember and keep close to our heart as they grow older,” Jerry Ng, Country Manager for Malaysia, Thailand & Philippines at Jordan Asia Pacific Sdn Bhd, shared.

“Parents will do everything they can to protect the smiles of their little ones. A good, consistent oral routine is a big part of nurturing those invaluable little smiles, and Jordan has made oral hygiene easy, fun and accessible,” Jerry added.”

Good Oral Hygiene In Children

The survey also found that 97% of respondents use age-appropriate toothbrushes for their children, with 62% of respondents stating they change their children’s toothbrushes every three months.

It's Never Too Early or Too Late for Good Oral Healthcare This World Oral Health Day

This World Oral Health Day, Philips Malaysia is encouraging Malaysians of all ages to develop and maintain good oral healthcare habits. Oral disease affects 3.9 billion people worldwide1 and untreated tooth decay impacts almost half of the world’s population (44%). Meanwhile in Malaysia, studies found that only 27.8% of the population visited a dentist in the span of one year, while as many as 37.0% of the population had never received oral healthcare2.

“This World Oral Health Day, we want families to take charge of their oral health to prevent oral diseases, thus protecting their general health. Good habits, such as brushing twice a day for two minutes, are so important in looking after your mouth, teeth and gums. Sixty to ninety per cent of schoolchildren and almost all adults suffer from tooth decay worldwide3, so it is more important than ever to instil good brushing routines early on in life. At Philips, we want to encourage preventive healthcare habits with our Sonicare innovations, which can lead to better long-term oral health, and very importantly, better overall health and wellness,” said Muhammad Ali Jaleel, Country Manager, Personal Health and Health Systems Leader for Philips Malaysia.

Oral health: an essential part of care in early childhood

Sugar is a leading risk factor for tooth decay, and 60% to 90% of schoolchildren worldwide have dental caries.4 Tooth decay is the most common disease in children and has a significant impact on a child’s health and wellbeing. Like other bacterial infections, tooth decay can worsen if left untreated.

Sugar is a leading risk factor for tooth decay, and 60% to 90% of schoolchildren worldwide have dental caries.5 Tooth decay is the most common disease in children and has a significant impact on a child’s health and wellbeing. Like other bacterial infections, tooth decay can worsen if left untreated.

New! Tooth Beauty Kit by RZN Beauty

Hi every one, I wish to have a bright, clean tooth just like the princesses in all Disney movie. What about you? I am sure everyone dream to have clean and beautiful tooth because any stains on the teeth would look ugly and inappropriate.

However, as a coffee lover, I always suffer from yellow tooth due to the caffeine intake. I have tried quite a number of ways to brighten my tooth, from frequent visit to the dentist for tooth cleaning, brush my teeth twice a day, as well as trying the whitening tools available on the market. In fact, there are plenty of products to choose from when it comes to whitening your teeth.

Now, there is a new option for us, presenting you the Tooth Beauty Kit by RZN Beauty, a safe and effective way for tooth whitening. Proudly produced by RZN Beauty, the Tooth Beauty Kit combo consists of 2 products below;

Super Carbon (30g | RM 35)

This super carbon comes in a cute pink jar. You will see the charcoal-derived black mixture once you open it up. It actually contains organic coconut activated charcoal, all natural bentonite clay and organic peppermint oil. These ingredients helps to prevent from bacteria, prevent from bad odour, stabilise the PH level in the mouth, helps in cavity issue, and strengthen the tooth.

It is quite simple to use, just follow the steps below.

1. Wet your toothbrush.
2. Apply the super carbon on the toothbrush.
3. Brush your tooth like usual.
4. Wash with water.

This super carbon has received positive feedbacks from their customers. They found that their teeth were noticeably whiter at the end of this week than they were at the beginning. Not only that, they also feel that their teeth is stronger and cleaner.

Whitening Tooth Pen (RM 30)

This is a magic whitening tooth pen that is easy to use and effective.

It is easy to use, just follow the steps below.

1. Open up the pen with the brush side.
2. Twist the bottom of the pen so that the gel will comes out slowly on the brush.
3. Apply with the brush on your tooth and smile. Leave on for 30 seconds for it to dry.
4. Close your mouth after 30 seconds and you can continue your work just like usual.
5. Don’t drink or eat for at least 30 minutes.
6. Brush your teeth after 30 minutes then you can eat or drink as usual.

Bye Bye Bad Breath with IBKEEO Premium Oral Hygiene Mouthwash

I hate talking to people with foul oral odor, what about you? Sorry for that as I know oral smell is actually cause by bacteria and not that person's intention, but hey, don't you think it's very important to stay away from oral smell? Therefore, we need products that helps in freshen our breath.

I was glad to attend a mouth wash workshop not long ago. There, we got to learn that proteins elements cover our teeth and gums. Oral bacteria and food will attach themselves to this protein membrane after meals. With that, plus the combination of a body temperature of 37c, it forms a perfect breeding ground for bacteria! Plaques form easily in this condition without proper cleansing and bad breath will be form too.

Hence, it is essential to prevent oral and gum diseases by using a good mouth wash. As a hygience person, my family and I are user of mouth wash for years. However, it was our first encounter with IBKEEO Premium Oral Hygiene Mouthwash, a mouth wash from Kimchi land – South Korea!

What is so special about IBKEEO Premium Oral Hygiene Mouthwash is, it is enhanced with quality ginseng extract, white peony (an active antibacterial ingredient, preventing growth of bacteria), tea tree (helps to remove protein leftover in the mouth and eliminate bad breath) and licorice (activates salivary glands, prevent dry mouth, and cleans oral hygiene). These premium ingredients made it so nice to gargle!

Perfect White Teeth with Philips Sonicare HealthyWhite+

We all know that Smile and The World smile with you. A lovely smile would certainly made up one’s day and everyone around them. However, I notice some people do not smile because they don’t have the perfect white teeth. Well, that’s such a pity because getting a healthy-looking, white smile is indeed very easy, even easier than you thought.

You must be thinking yeah, we just have to skip coffee, and tea, or by visiting the dental for teeth whitening treatment. Nope, they are not correct. In fact, we can have perfect white teeth by using the correct toothbrush twice daily.

My most loved rechargeable electric toothbrush brand, Philips, has launched its Sonicare HealthyWhite+ electric rechargeable toothbrush that helps to clean and whitening our teeth recently. According to Philips, the Sonicare HealthyWhite+ removes up to 100% more stains and up to 7X more plaque than a manual toothbrush.

It is developed with effective and unique sonic technology with dynamic fluid action to clean between teeth and along gumline. Choose from the two modes available, Clean and White Mode; and select your preferred strength from the three Intensity settings. The Clean Mode cleanses teeth and gumline while White Mode removes surface stains, brightens and polishes teeth. The 3 intensity level is adjustable by pressing the + to increase, and – to decrease, it can be really powerful when needed.

Happy Teething = Happy Kids with SensiTeeth Kids

As a mother of 2 young girls, I am very concern on their health and beauty. I believe a good and healthy routine needs to be established since young, including Oral hygiene. Do you know that the development of primary teeth actually begins while the baby is in the womb? Yupe, the first buds of primary teeth appear in the baby's jaws at about 5 weeks' pregnancy. And at birth, the baby already has a full set of 20 primary teeth (10 in the upper jaw, 10 in the lower jaw) hidden within the gums.

Parents quite often ignore the baby teeth because they thought it’s unnecessary. In fact, Baby teeth help kid to chew and speak, and guide the permanent adult teeth into position, so it is important to take care of them right from the start. My dentist has advise me to start my kids’ dental care as soon as milk teeth erupt with a soft child’s toothbrush.

Then, from 18 months onwards, parents could introduce a small pea-sized amount of children’s toothpaste and guide them to brush teeth and along the gum line twice a day – in the morning and before going to bed at night. Regular tooth brushing is important for both children and adults, because it helps to remove the bacteria and plaque that cause tooth decay and gum disease.

Kid’s gradual replacement of first dentition begins at around age of 6. Guess what, my elder daughter’s first permanent molar tooth was formed at age 5! By age 12, the child would have 28 permanent teeth already.

I have introduced toothbrush to them before my 2 girls hit 1 year old. They are used to brush their teeth twice a day. Choosing a right and safe oral care products become my priority and I always in search of the best ones.

Marvis Toothpaste and Toothbrushes @ Kens Apothecary

Marvis Toothpaste and Toothbrushes are now available at Malaysia shore, only at Kens Apothecary stores. Imported from Florence, Italy, Marvis is a superior dental brand that has been loved in Italy for generations. Marvis is offered in a variety of delicious, innovative, and fashionable flavors—created by offsetting the aroma of mint to provide the freshness you need, with innovative notes to offer you a long-lasting, pleasurable taste sensation

Marvis has revolutionised the concept of toothpaste giving it a multi-faceted, modern interpretation and an extraordinary appeal. Original, aromatic mixtures provide new, exquisite sensations that transform a simple daily gesture into a moment of pleasure. The processing method used guarantees a dense, compact texture, maximum protection, an unmistakably fresh sensation and an extraordinary whitening effect. 

Marvis stand out on account on its trendy image with an increasingly up-to-date, iconic, original flavours, inspired by the art and fashion world. Capable of capturing and involving a spellbound public, who is curious and open-minded. 

Hero products from the Marvis oral care collection include Marvis Whitening Mint Toothpaste, Aquatic Mint, Cinnamon Mint and Liquorice.

[Review] Scaling and Polishing Treatment @ KL City Dentist

I am a good girl when it comes to dental care. I listened to my dentist advice and I go to scaling and polishing at least once a year since I started working. I have been visited a few dentists over the years, and I recently found one of the best for scaling and polishing treatment.

If you have been following my Instagram, you would know there’s a cute and handsome dentist in town. Yes, he’s Dr. Mong from KL City Dentist. So coincidentally my official photographer was in need of his annual scaling and polishing hence I have made an appointment for him to try out the scaling and polishing treatment there.

I received a reminder call a day before the appointment, which is a common practice for most of the dentist.

KL City Dentist is located in Menara HSC, Jalan Ampang. We parked the car at the basement and took the lift to 7^th floor. It was easy to find with the big teeth in front of the door of KL City Dentist. 

Once we stepped into KL City Dentist, we were impressed with the cool and neat environment. The Staffs were dressed in professional blue uniforms. And then we were introduced to Dr. Mong (BDS Hons, London), a young dentist who was graduated from Barts & The London School of Medicine and Dentistry, University of London and has been practicing in Kuala Lumpur since 2009.

Brighter Tooth Brighter Smile with Philips Sonicare Flexcare+

Smile and the whole world smiles with you, the old folks always say. I believe in this, and I  feel wonderful whenever I smile but sometimes I was hesitate to open my mouth to smile due to my yellowish tooth (Blame that coffee and caffeine sigh).

Since young, our teachers and parents taught us that tooth is very important. Clean and bright tooth not only made us look beautiful, the tooth’s life is also prolonging so we could eat our favorite food forever until we are old. We don’t need to worry for spending a lot of money for tooth transplant etc.

Thankfully I have neat tooth which I quite love their appearance but there was a problems of food always stuck in between the tooth. Furthermore, I love desserts and I am a sugar addict. Hence I have been going for scaling and polishing at least once a year to make sure my tooth is clean. However, this does not solved my yellowish tooth problems.

I can’t quite coffee and hence my tooth are always yellowish. I have tried on teeth whitening before but somehow I stopped halfway due to sensitivity. Recently a Dentist recommended me the Philips tooth whitening treatment which was using the advance Philips machinery. This made me feeling curious to Philips tooth care products.

I was thinking, instead of spending a lot of money at the Dental center, why not I invest on some Philips tooth care products for home usage. So, I explored into the New Philips Sonicare FlexCare+.

I believe the most important tooth care starts with tooth cleaning every day and night. I have been using automatic toothbrush for more than 10 years now. However, the Philips Sonicare FlexCare+ gaves me totally different sensation while brushing my tooth with it. The movement is strong, and my teeth is clean and brighter after using for 2 weeks now. It helps to removes plaque too. I love how it cleans my gum and tooth and the squeaky clean feeling every time after using it. Now I could show my brighter smile because I have righter tooth with the helps of Philips Sonicare Flexcare+, yay!

Left: Before Right: After. (The pictures were original, with no edit).

The new Philips Sonicare Flexcare+ offers a dental professional-driven solution with the patented sonic technology and the innovative new Gum Care mode for improved gum health in just two weeks.

Cleans Every Part of Your Teeth with New Systema 3D CLEAN

I saw a huge crowd at Systema roadshow while I was doing my routine shopping at my favourite mall, 1 Utama last Saturday. Being a kia su lady I walked over to check it out because I thought there must be something great when there’s a huge crowd. Apparently the Systema “Start Right Brush Right – Healthy Teeth for Life” campaign is promoting the new Systema 3D CLEAN toothbrush over the roadshow.

A promoter approached me when he saw me standing there clueless. He told me that Systema is the No. 1 toothbrush brand in Japan. They has launched their latest Systema 3D CLEAN toothbrush which was designed to tackle the tough brushing challenge of reaching every part of our teeth to remove plaque and food debris for a more effective and comfortable clean.

It is the first ever advanced tapered bristle toothbrush with 0.02mm Multi-Cleaning 3D bristles. Compared to ordinary tapered toothbrushes, Systema 3D CLEAN toothbrush removes 63% MORE PLAQUE and is able to cleans and removes plaque better from the difficult to reach part of our teeth such as the back teeth, in between teeth (interdental spaces), along the gum lines and give a superior teeth surface clean yet remaining gentle on gums and teeth. 

Together with a tongue cleaner to remove bacteria from mouth, Systema 3D CLEAN toothbrush gives cleaner teeth, healthier gums and fresher breath. 

After hearing his convincing explanation, he invited me to try out the Systema 3D CLEAN toothbrush. Since they have set up a few washing sink at the roadshow, I took the opportunity to fill in the form and try out the new toothbrush out on the spot.

Darlie Bunny Kids – Upgraded Goodness For Brighter Smiles

The best time to teach children about good oral hygiene is when they turn 3 years old. This is the age when a child starts learning and exploring new things including brushing his or her own teeth. Though the hand may be a bit clumsy at this age but practice makes perfect!

According to a survey that was carried out by the World Health Organisation (WHO) in 2012, findings revealed that gingivitis and caries affect 60-90% of children globally. There are several factors that contribute to these oral diseases. Among them are poor oral hygiene, high intake of sweetened food such as sweets, chocolates and cakes as well as insufficient use of fluoride. Therefore, children must be taught proper oral care including the right brushing techniques and using the right toothpaste at a young age.

Acknowledging that children tend to swallow their toothpaste, Darlie has recently upgraded the formula of its Bunny Kids children’s toothpaste range, with over 80% contents are certified food grade. In addition, Darlie Bunny Kids’ newly improved formula is also well noted for the following benefits:

·         Contains calcium to help strengthen teeth

·         Contains fluoride to fight against cavities

·         Has low level of foam for gentle cleaning without irritation

·         Has no added sugar 

Review: Systema Spiral Toothbrush

Systema toothbrush is no doubt the No. 1 brand in Japan, I saw the variety choices of Systema toothbrush in the supermarket while I visit Japan last 2 weeks ago.

Systema Spiral Toothbrush is Systema's latest toothbrush with 0.02mm bristles. You might wonder why is it call “Spiral” toothbrush? It is because it has hexagon shaped filaments that when you brush your teeth, the filaments will twisted together to form spiral that enabling its 6 sharp sides to scrape away the plaque more effectively.

Clinically proven that Systema 0.02mm Spiral toothbrush can remove 40% more plaque without brushing hard. It is twisted by 2 colored hexagon shaped filaments that effectively scrape away plaque without hurting our gums. The 0.02mm slim bristles tip could penetrate deeper to remove plaque along the hard to reach gum and inter dental region.

I like Systema Spiral toothbrush's slim bristles tip because it could penetrate deeper to reach my gum and remove plaque. The bristles are soft and flexible, I no longer bleeding while brushing!

Systema Spiral Toothbrush is selling at RM 8.90 each, or you could get a pack of three at more value price of RM 17.80 per pack. It is available at all leading Hypermarkets, Supermarkets and Pharmacies nationwide.