LEGO® NINJAGO® mascot appearances and bountiful photo opportunities were one of the many highlights of the LEGO® NINJAGO® Challenge event.
The LEGO® NINJAGO® CHALLENGE Event:
Venue: LG2, Blue Concourse, Sunway Pyramid Shopping Mall
Date: Friday, 15 September to Sunday, 24 September 2017
Time: 10am to 10pm daily
Built in partnership with 20th Century Fox Malaysia and Box of Bricks to promote the latest blockbuster in the LEGO® franchise and introduce the new The LEGO® NINJAGO® MOVIETM play sets, fans of LEGO® and the highly trained ninja warriors are in for a treat – with awesome The LEGO® NINJAGO® MOVIETM themed activities, special appearance by our favourite THE LEGO® NINJAGO® MOVIE™ life-sized Costume Characters and fun-tastic ways to redeem LEGO® goodies!
“The LEGO® NINJAGO® series captivated many with its special concoction of humour, action and values since its debut in 2011. We believe that The LEGO® NINJAGO® MOVIETM is sure to be yet another huge phenomenon and we wanted more reasons to connect with our fans. What better way to do that than bringing the joy of building to them. Working hand-in-hand with the film, the event brings to life a new level of cross -platform entertainment enriched with play - as we reach out to our LEGO fans through our products, movies, and the many exciting activities at the mall - ultimately bringing fun and play to Malaysians,” says Leslie Falvey, General Manager, LEGO® Singapore and Malaysia.
Mr Leslie Falvey, General Manager of LEGO® Singapore and Malaysia, sharing his excitement over the fun-tastic activities that LEGO® has in store for kids and adults alike who visit the LEGO® NINJAGO® Challenge Event.
Avid LEGO® and NINJAGO® fans are treated to the following awesome activities at Sunway Pyramid:
THE LEGO® NINJAGO® Challenge:
The LEGO® NINJAGO® Challenge is where fans will pit against Lord Garmadon’s army at three different battlegrounds namely the dojo, jitsu and mech areas. Each area tests a different ninja spirit that is required for one to become a full-fledged ninja – courage, perseverance, and team work. Completing all three challenges enables fans to customize their very own LEGO® NINJAGO® Minifigure Avatar and take it home with them with any LEGO® purchases.
Plenteous photo opportunities with LEGO® Ninja Kai, Llyod and Jay!
Crystalize your memory and experience with plenty photo opportunities with LEGO® NINJAGO® Kai, Jay and Llyod mascots. Ninjas Kai, Jay and Llyod will take turns to join the fans on Fridays to Sundays including public holidays*.
Exciting activities were designed for fans of LEGO® NINJAGO® at the LEGO® NINJAGO® Challenge event at Sunway Pyramid, Blue Concourse including mascot appearances of the much-loved Master Wu, ninja Kai and ninja Llyod. From left to right: Amy Hoo, Marketing Manager of Sunway Pyramid; Leslie Falvey, General Manager of LEGO® Singapore and Malaysia; Jacob Leighton Rennison, Senior Marketing Manager of LEGO® Malaysia Dylan Fan, Director of Box of Bricks; Moo Hon Mei, Marketing Director of Twentieth Century Fox Malaysia.
Exclusive LEGO® NINJAGO® Movie goodies and play set promotions
Fans can also get their hands on the newly launched The LEGO® NINJAGO® MOVIETM play sets and enjoy various promotions** on their favourite LEGO® sets.
LEGO® NINJAGO® dioramas created in collaboration with LEGO® User Group of Malaysia (LOM LUG) brings the LEGO® NINJAGO® experience to life.
For more information about THE LEGO® NINJAGO® Challenge Event at Sunway Pyramid and newly launched The LEGO® NINJAGO® MOVIETM play sets, please visit LEGO® Malaysia’s Facebook page www.facebook.com/legomalaysia.official.
The LEGO® NINJAGO® MOVIETM will be released Thursday, 21 September 2017 onwards. Check out the hilarious trailers and keep yourself updated with more news on The LEGO® NINJAGO® MOVIETM by visiting the 20th Century Fox Malaysia official Facebook page www.facebook.com/foxmovies.my.
Fans can share their The LEGO® NINJAGO® MOVIETM experiences by using the hashtags #NINJAGOChallenge and #LEGOMY
*Ninjas Kai, Jay and Llyod will take turns to join the fans on Fridays to Sundays including public holidays at Blue Concourse, Sunway Pyramid. They will make an appearance on:
15 September 2017 – 18 September 2017
22 September 2017 – 24 September 2017
** Fans can enjoy promotions that entails them to awesome goodies:
A LEGO® NINJAGO® Master Training Ground with The LEGO® NINJAGO® MOVIE product purchases of RM 99 and above
Four (4) special screenings of the movie that comes with 4 sets of popcorn and drinks, and a LEGO® NINJAGO® Master Training Ground with The LEGO® NINJAGO® MOVIE product purchases of RM 349 and above
Exclusive early bird deal that entails two (2) LEGOLAND® Malaysia Resort worth RM 490, Four (4) movie premiere tickets that comes with 4 sets of popcorn and drinks, and a LEGO® NINJAGO® Master Training Ground for LEGO® purchases of RM 899 and above
Additionally, LEGO® and NINJAGO® enthusiasts can look forward to THE LEGO® NINJAGO® Challenge event that will also take place in Gurney Paragon Mall, Penang with similar activities and loads of goodies waiting to be brought back home. Fans can enjoy the exciting activities from 29 September 2017 to 8 October 2017. Visit http://lego.build/myNINJAGOChallengePenang for more information.