Britain’s most colourful cosmetic brand, COLLECTION is finally making its debut in Malaysia with a range of trend-led products for young women to create a look that says “this is me, and I love it.”
Mr. Mario Salvatori, Executive Vice President at LF Asia which markets COLLECTION in the Asia Pacific region
Nelydia, who was also present during the launch, expressed her excitement for being the face of COLLECTION.
Emcee of the event
To accentuate the windows to the soul, look no further than the COLLECTION Glam Crystals Dazzling Gel Liner, Does It All Mascara, Smokey Eye Palette and Work The Colour Eyeshadow Pencil.
With tiny glitter particles suspended in clear gel, the Glam Crystals Dazzling Gel Liner (RM 22.90) comes in six shades that dress up the eyes with a quick-drying formula. Simply apply over the lashline as eyeliner, or on top of mascara to add some glamourous sparkle in any look. The Does It All Mascara (RM29.90) is also a favourite among women who likes to have it all – lashes that are waterproof, lastingly volumised, curled, lengthened and cared for.
If you are going for an enigmatic look, the Smokey Eye Palette (RM 33.90) comes in nine dashing shades and a “how-to-use” guide available on the reverse pack. Work the Colour Eyeshadow Pencil (RM 24.90) is great for perking up the gaze with six waterproof and blendable shades. It can also double as a kohl eyeliner pencil.
For flawlessly glowing skin, the Cover & Go Foundation and Concealer Duo (RM 35.90) is an ingenious, dual-purpose combination of liquid foundation and cream concealer – it has built-in mirror for easy application of the foundation and concealer, great for a quick fix. The Bright and Glow Brightening BB Cream (RM 29.90) and Compact Foundation (RM 35.90) both boast of UV coverage of SPF 30 and 20 respectively, and are moisturiser and foundation rolled into one. Other than that, the Lasting Perfection Concealer (RM 19.90) provides up to 16 hours of coverage, while the Shimmer Shades (RM 29.90) creates contours and an all-over glow on the face.
Lips are in for a luscious treat as well. Pucker up with the shimmery Hotlights Lipgloss (RM 24.90) that is available in six shades, and features built-in light and mirror and non-sticky pigment. If you are looking for a brighter lippie, the soft and smooth Lasting Colour Lipstick (RM 25.90) comes in 10 shades that last all day.
Like my Lasting Colour Lipstick in Fuchsia?
“We at COLLECTION are indeed thrilled to make our debut in Malaysia. With our playful and functional range of star products, we hope to encourage sassy and spirited women like you to “own it, work it, love it” without high investment for every occasion,” said Salvatori.
Girls had fun at the Wow Photobooth during COLLECTION Cosmetic Launch eventHave fun discovering all the possible looks you can create.