[Treatment Review] Aveda™ Pramāsana™ Scalp Care

As I was passing by an Aveda™ saloon just now, I felt like wanted to go for another Pramāsana™ Scalp Care treatment again. I've tried Aveda™ Pramāsana™ Scalp Care Treatment at Hair Atelier MyTOWN Shopping Centre a couple of months ago, it was relaxing and is good for the scalp.
To achieve a beautiful hair, we must take care the scalp first. Pramāsana™ Collection from Aveda™ is adapting the Art and Science of Pure Flower and Plant Essences, which is composed of an Exfoliating Scalp Brush, Purifying Scalp Cleanser, and Protective Scalp Concentrate (as well as a Nourishing Scalp Masque, available as an in-salon treatment only), to help build the foundation to beautiful hair—namely, a clean, healthy scalp.
“Effective scalp cleansing can help normal skin cell turnover. Deep cleansing encourages a clean, healthy scalp,” says Dr. M. Julie Thornton, Ph.D., University of Bradford in the UK. 

Inspired by Ayurveda, the ancient healing art of India, Pramāsana™ is a combination of the Sanskrit words, ‘Prama’ (foundation) and ‘Asana’ (position in yoga) and embodies the concept that a clean, healthy scalp helps position your hair for great beauty. “Your scalp is simply an extension of your facial skin,” says Justina Mejia-Montane, Vice President, Global Product Development at Aveda. “And just like your face, your scalp needs cleansing, balancing, and protection. Consider your scalp the soil from which your hair grows. Once you think of it that way, it shouldn’t be hard to understand why you might need to be giving it a little extra care.” 
AWAKEN YOUR SCALP The Pramāsana™ collection includes:

1. EXFOLIATE with Pramāsana™ Exfoliating Scalp Brush (RM 129): To get the most out of the collection — which was designed for dry, oily, and normal scalps alike—start with the Exfoliating Scalp Brush, a flexible, looped bristle brush to be used in conjunction with dry brushing techniques to loosen impurities and build up prior to cleansing and increase micro-circulation to the scalp when used with massage.
2. CLEANSE with Pramāsana™ Purifying Scalp Cleanser (RM 169,150ml): A 97% naturally derived1 cleanser that deeply yet gently purifies the scalp with plant derived cleansing agents while wintergreen derived salicylic acid exfoliates; leaving the scalp invigorated and refreshed. The Purifying Scalp Cleanser should be used in the shower, every time before you shampoo your hair to instantly balance sebum levels creating a clean scalp foundation. Cleanse your scalp. Shampoo is for hair. 
3. BALANCE & PROTECT with Pramāsana™ Protective Scalp Concentrate (RM 229, 75ml): A 96% naturally derived1 lightweight serum that penetrates the surface layers of the scalp to nourish and help preserve the scalp’s natural protective barrier, while helping protect from pollution and other free radicals. Apply the Protective Scalp Concentrate (consider it akin to the serum step in skincare) directly to the scalp after showering, while hair is still damp.
4. IN SALON with Pramāsana™ Nourishing Scalp Masque (500ml, Professional Only): A 98% naturally derived1 creamy, rich and conditioning professional only treatment that simultaneously purifies and nourishes the scalp and hair when massaged in, helping to create a clean scalp foundation for beautiful hair. Scalp is left refreshed and cooled, and hair is left soft with a natural looking shine. 

The Pramāsana™ collection is formulated with an exclusive blend of ingredients including:
Seaweed Extract, helps control and balance sebum levels on the scalp.
Lactobacillus, patented ferment helps preserve the scalp’s natural protective barrier.
Tamanu Oil, a known anti-oxidant that helps to protect the scalp from pollution and other free radicals.
The Pramāsana™ Collection can be used at home during the Awakening Scalp Ritual. “The more circulation you bring to the scalp and follicles, the better,” says Marc Zollicoffer, Director of Professional Spa Education at Aveda. “Consider the brush as a massage tool, using small circular motions and focusing your work on the scalp, rather than the hair. The beauty of the Pramāsana™ Exfoliating Scalp Brush is that it was designed with looped bristles which are great for massaging your scalp without tangling your hair.”

1. Brush through the hair to detangle.
2. Take a deep conscious breath and focus on your breathing throughout the process.
3. To stimulate the scalp at the roots, brush from the hairline to the crown of the head in an upward motion. Repeat covering the entire scalp. 
4. With a repeating downward motion or arc, massage the right side of the scalp for 15 seconds covering the entire right side. Repeat on the left side.
5. Focusing on the scalp, brush along the lymphatic pathways a. Starting on the front right side of the midline massage down scalp to just in front of right ear. b. Move back along the midline and massage down to the right ear. c. Move further back along the midline and massage down to just behind the right ear. d. From the right side of the crown of the head move down along the right side of the midline to the neck. e. Repeat the entire sequence 2 times. f. Repeat on the left side 3 times total.
6. With gentle circular or back and forth motions, gently stimulate the scalp continually moving until you cover the entire scalp.
7. Gently press the brush into the scalp starting from the back bristles of the brush moving the pressure to the front bristles in a rolling motion. Cover the entire scalp.
8. Gently tap the brush on the scalp covering the entire scalp.
9. Massage the crown with circular motions slowing down with each circle until you stop.

Aveda™ Pramāsana™ Scalp Care range has a clean, fresh Pure-Fume™ aroma featuring grapefruit, neroli, cypress. It is really relaxing and soothing just like any other Aveda™ products. The whole treatment was an enjoyable one, from Opening Ritual Massage, a Professional Consultation, Special drinks, an Aroma Sensory Journey and the Aveda Pramasana Purifying Scalp Treatment. My scalp feels clean, fresh, soothed and invigorated after the treatment.
Thank you Dornald and Hair Atelier for having me.

The New Pramāsana™ Collection is available in Aveda Experience Center retail stores & all Aveda Salons nationwide. 

For more information, visit Aveda Malaysia Facebook Page and Hair Atelier Facebook Page.

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