Spring Sheep New Zealand, New Zealand’s pioneering sheep milk brand, officially introduced Gentle Sheep Step 4 in Malaysia in May 2026. The premium sheep milk formula is specially crafted for children between the ages of 4 and 12.
The launch event took place at the New Zealand Official Residence in Kuala Lumpur and was officiated by Suzy Fewtrell, Thomas Macdonald, and Junita Ee, the brand’s Malaysian distribution partner. Also present were Joseph Highet, members of the media, and invited guests.
left to right: Suzy Fewtrell, New Zealand Trade Commissioner to Malaysia, Thomas Macdonald,
CEO of Spring Sheep New Zealand, and Junita Ee, Managing Director of Epicurators
The introduction of Gentle Sheep Step 4 represents a significant milestone for Spring Sheep New Zealand in the Malaysian market, as the company expands its trusted sheep milk nutrition range to cater to older children for the very first time.
Gentle Sheep Step 4 builds on the nutritional foundations that have made Spring Sheep New Zealand a trusted choice among parents across Asia. Sheep milk is naturally rich in protein, calcium, and essential nutrients, and as a complete protein source, provides all 10 essential amino acids needed to support optimal growth and development.
It also contains a higher proportion of short and medium-chain fatty acids, with smaller fat globules that are easier for the body to digest and absorb. In addition, sheep milk is naturally A2-type protein, making it a gentle and nourishing option for children.
Together, these qualities make Gentle Sheep Step 4 a clean, thoughtfully crafted choice that parents can feel confident about.
Crafted in New Zealand, Trusted by Families Across Asia
Every tin of Gentle Sheep Step 4 begins on New Zealand’s lush, free-range pastures, where Spring Sheep New Zealand’s sheep graze naturally year-round. At the heart of it are Zealandia dairy sheep - gentle, sensitive animals that thrive in calm, well-cared-for environments. Known for their particular nature, they produce their best milk when everything, from pasture to milking, is just right.
At Spring Sheep New Zealand, the philosophy is simple: happy, healthy sheep produce the best milk. This commitment to animal wellbeing, combined with New Zealand’s clean environment, rigorous agricultural practices, and world-class food safety standards, ensures every serving meets the highest benchmark for quality and purity.
Having built a loyal following in Malaysia since 2017 through its range of sheep milk formulas for younger children, the launch of Gentle Sheep Step 4 allows families who have grown with the brand to continue their journey as their children grow.
Thomas Macdonald, CEO of Spring Sheep New Zealand, said: "Since entering Malaysia in 2017, we have been humbled by the trust Malaysian families have placed in Spring Sheep New Zealand. Launching Gentle Sheep Step 4 feels like a natural next step in that journey - because we've always believed that the benefits of sheep milk shouldn't stop at toddlerhood. Children ages 4 to 12 are at a critical stage of growth, and they deserve nutrition that is both premium and gentle on their bodies. We are committed to being a brand that grows alongside Malaysian families, every step of the way."
New Zealand and Malaysia: Growing Together
The launch of Gentle Sheep Step 4 reflects the strong trade partnership between New Zealand and Malaysia, with New Zealand's reputation for food safety, agricultural innovation, and premium dairy exports well aligned with the growing demand among Malaysian consumers for trusted children's nutrition.
Suzy Fewtrell, New Zealand Trade Commissioner to Malaysia, said: "New Zealand has built
its reputation on producing some of the world's safest, most nutritious food and Spring Sheep
New Zealand is a compelling example of what that means in practice. At New Zealand Trade &
Enterprise, we are proud to support innovative New Zealand businesses as they scale across
Southeast Asia. The launch of Gentle Sheep Step 4 is a strong signal that New Zealand nutrition brands are not just welcome here - they are genuinely valued by Malaysian consumers."
Gentle Sheep Step 4 is available now for purchase at selected retailers, baby stores, pharmacies and online at a retail price of RM129. For more information, visit
springsheepnz.com.my or follow Spring Sheep New Zealand on Instagram at
@springsheepnz_malaysia
No comments:
Post a Comment