In terms of design, realme has won the prestigious Red Dot Design Award for its X2 Pro Master, issuing a strong challenge to incumbent brands. realme has pioneered innovations not only in design but also in technology, most notably when it launched the world's first 125W fast charging technology.
“Here at Malaysia, we are proud to be launching the first ever realme Design Studio and connect with young as well as trendy designers locally and globally. Launching realme Design Studio plays a big part of this year of trendsetting design. realme Malaysia will be launching the realme Design Studio in conjunction with our leap forward entry level king, realme C12 and realme 828 fans festival,” said Tiffany Teh, Brand Manager of realme Malaysia.
realme has collaborated with popular brands among Malaysian youths such as Laneige, Sunway Lagoon, Lazada, Shopee, Nene Chicken, Nerdunit, Eggette Lab, BaWangChaJi and Dissy. Malaysian favourite artists like Bunga, Sophia Liana, Tuju ft Loca, Noki ft Loca, Yonnyboi X Zyn, Neeta, SOG (Sekumpulan Orang Gila), Sufian Suhaimi, Floor88 and Insomniacks also collaborated with realme in its 828 Fans Festival by bringing their Dare to Leap performances for Malaysians.
Tiffany added, “It will be an exciting week for realme fans as there will be lots of fun activities with several Dare to Leap brands. We have also achieved another leap-forward milestone as the realme Design Studio was completely built in just 20 days. Moving forward, we will also actively invite world-renowned design masters to jointly create stylish designed products at realme Design Studio.”
Starting from the cooperation with world renowned design master Naoto Fukasawa in 2019, realme has invited top trend designers and artists in various fields around the world to form "realme Design Studio" to create products with a sense of trend, attitude and design with realme.
Aside from Malaysia, realme is also in close communication with trendy designers in China, Europe, Japan, South Korea, and the United States, and would bring more trend-setting smartphones and AIoT products, which will surprise the consumers.
The realme Design Studio is located at Lot: 58370, Jalan Sungai Penchala, Kampung Sungai Penchala, 60000 Kuala Lumpur.