Following the success of its previous campaigns such as Say Cheese, PizzArt and Anchor Travel Cakes, Anchor Food Professionals returns to debut six new dairy beverages to boost everyone's mood. As we Malaysian love our icy-cool beverages, this is indeed a good news to all of us.
Being a multicultural country, Malaysia’s diverse community offers a wide variety of drinks to choose from. This time, we have the dairy beverages that were conceptualized and created by Anchor Food Professionals chefs to showcase the delicious possibilities of dairy in beverages, bringing a sip of global trends to Malaysian consumers.Creative non-alcoholic beverages are catching on in all the major culinary cities of the world. Asian-inspired cheese teas and speaking at its launch of the Moodmojee campaign, Jack Tan, Associate Foodservice Director of Anchor Food Professionals shared, “We understand the versatile role dairy can play in delivering great taste, texture and appearance in any form whether it’s in beverage or cakes. Dairy is traditionally very popular with Western markets but this time, we wanted to play with local ingredients to give it an overall Asian taste and feel.”
At the Moodmojee campaign: L – R: Chef Ken, Jack Tan, Associate Foodservice Director of Anchor Food Professionals, Chef Firuz and Chef Ichiro launched six new dairy beverages to boost your mood
He added “We are always looking at what’s trending around the globe and strive to bring it back home to excite our business partners and ultimately, the taste buds of Malaysia. We have learnt that creativity and innovation is as important as taste to consumers these days.”
Always on the pulse of global trends and a master of innovations, the dairy foodservice leader from New Zealand is consistently exciting its customers by sharing new ideas and ways of doing things. The end goal – to help their foodservices partners find more performance in their business.
The Moodmojee beverages will be available in fifteen F&B outlets nationwide until January next year. In the first row with the Moodmojee beverages is Chef Ken, Jack Tan, Associate Foodservice Director of Anchor Food Professionals, Chef Firuz and Chef Ichiro.
In the second row behind are Anchor Food Professionals’ business partners
Anchor Food Professionals is partnering with fifteen food & beverage customers in both Peninsular and East Malaysia in the Moodmojee campaign. Look forward to these creamy creations to be introduced in phases nationwide starting from November 2018 until January 2019.
Designed as mood boosters, the range of beverages brings unexpected pairings aimed to delight taste buds. This year’s range promises pairings of zesty, sweet, savoury and salty flavours with creamy and smooth textures. Think of yuzu, pomegranate, mint, chocolate as some of the ingredients that will be paired and brought to life using the natural and fresh goodness of Anchor’s dairy.
Kaya-Nika Fusion is a milky drink layered with sweet and traditional ‘kaya’, ‘gula melaka’, ‘pulut’ and red beans.
These six dairy thirst-quenchers include a Malaysian favourite that’s both whimsy and decadent – Kayanika Fusion – layers of sweet and creamy with traditional ‘kaya’, ‘gula melaka’, ‘pulut’ and red beans.
Yuzu Chocolate Surprise is a mixture of iced chocolate with Yuzu puree and rimmed with salt lemon cooling candy.
For all the chocolate lovers, a drink to tingle the taste buds with the unlikely pairing of Yuzu and chocolate. The tangy Yuzu puree tempers the rich chocolate in the Yuzu Chocolate Surprise which is rimmed with salt lemon cooling candy.
Pom & Grey Twist is a refreshing concoction of Early Grey tea mixed with pomegranate syrup and layered on top is chocolate cream.
The Pom & Grey Twist, a flavoured cheese tea is a refreshing concoction of mood-boosting Early Grey tea mixed with pomegranate syrup, topped with a generous layer of chocolate cream.
Lemon Mint Meringue is a rich lemon mint vanilla ice blended, topped with torched meringue and slices of candied lemon and orange.
If you prefer something with a zing, the Lemon Mint Meringue, is a rich lemon mint vanilla ice blended, topped with fresh meringue and slices of candied lemon and orange, is both a feast to the eyes and to the mouth.
Tangy Brew is a rich cold brew coffee which is topped off with a layer of whipped cream and cream cheese foam.
Tangy Brew is rich cold brew coffee mixed with the tangy freshness of orange which explodes in your mouth followed by its satisfying mixture of cream and cheese foam.
White Chocoffee is a dreamy blend of white coffee infused with delicious chocolate and peanut butter.
Don’t be fooled by the appearance of the White Chocoffee which stands tall and proud like a shake with a crown of whipped cream. This sure-winner is a dreamy blend of white coffee mixed generously with delicious chocolate and peanut butter.
These highly instagrammable Mood Boosters beverages set to take the digital space by storm will be available in Choon Guan Coffee Shop and Gafe Kafe in Selangor. Other locations throughout Peninsular Malaysia include Love Tea F&B, Living Room (Johor), Cofeology Café & Restaurant (Malacca), Overstepped (Kedah), La Taste (Kedah & Penang), Lavish Fusion Bakery, HIVE by Love A Loaf (Penang), Family Confectionary and Baker’s Hut (Perak). In East Malaysia, you can sip and enjoy these beverages in Delight Factory, Chub’s Grill, Chiu’s Café, and Lucky Bean in Sabah.