As we move forward to 20th century, the traditional brick-and-mortal business has been evolving into more user friendly, which is e-commerce platform. I was excited to witness the e-commerce platform - TopzMall that has launched its “2022 CNY Goods Campaign” and has officially appointed Jeryl Lee Pei Ling as the campaign ambassador on 16 Dec 2021.
Held at the Grand Ballroom of Sunway Resort & Hotel, TopzMall Grand Launch event was spectacular just like the marketplace itself. The marketplace is optimistic that the appointment of Jeryl can effectively boost the presence of Malaysian cultural products and TopzMall 2022 CNY Goods onto international platforms such as China, Vietnam and more.TopzMall offers a variety of sales strategies and training, including sales trainings, promotional videos with product highlights and a call to action (CTA) towards international users on trending social media platforms to motivate their buying desire. This training programmes are specially created for every merchant who joined TopzMall.
Additionally, merchants will be able to enjoy access to free creative content services from TopzMall to promote their products and create a good e-commerce ecosystem. The marketplace will also help merchants export their products to China, Vietnam and Philippines.
Watch the Grand Launch event at https://youtu.be/OK0hH44Fo2I
In support of the marketplace and the campaign, Malaysian Digital Economy Corporation (MDEC) and Selangor Information Technology & Digital Economy Corporation (SIDEC) encourages all SMEs and traditional businesses in Malaysia to digitalise their businesses by joining platforms such as TopzMall to better promote their products.
Selangor Information Technology & Digital Economy Corporation (SIDEC) will help to promote the Selangor Digital Transformation Plan, cultivate Selangor’s digital talents, and narrow the digital gap; promote Selangor’s start-ups as regional technology symbols; empower Selangor SMEs in digitalisation; encourage Selangor’s digital and technology investment.
Present at the event, Malaysian Celebrity Chef, Chef Ivan presented exclusive gifts, [Poon Choi] and [Buddha Jumping Over The Wall] to TopzMall Chief Executive Officer, Calvert Choo and TopzMall 2022 CNY Goods Campaign Ambassador Jeryl Lee Pei Ling.
The [Poon Choi] and [Buddha Jumping Over The Wall] will also be listed on TopzMall as the main products of 2022 CNY Goods Campaign with special prices.
TopzMall was established in 2020 in Malaysia and caters to small business owners and brand managers across Southeast Asia. The platform was established with an aim of creating an e-commerce mini programme to build up self-domain traffic and unlock sales channels, provide creative sales strategies to improve sales performance; adopt KOL marketing strategy to increase brand popularity, and offer one-to-one guide courses for Malaysia SMEs.
With a strong sales performance surpassing RM 16 million year over year and with strong support from well-known brands, TopzMall is determined to become one of the largest online shopping platforms in Asia.