Ainz & Tulpe Welcomes Japanese Beauty Enthusiasts to its Brand-New Store

Ainz & Tulpe (A&T) rolls out the red carpet and welcomes beauty enthusiasts to its first ever Southeast Asian store in BUKIT JALIL TSUTAYA BOOKS at Pavilion Bukit Jalil. Officially opening its doors on 20th May, A&T brings with it the best of Japan made beauty products, all meticulously lined up on the shelves in its 3,569 sqft store.
Ranging from skincare, make-up and fashion, A&T brings together 4,000 products from 250 unique Japanese brands that are set to make a debut here in the Malaysian market. Get lost in time while browsing the products and immerse in A Time to Discover as A&T strives to take customers on a journey of self-discovery to bring forth beauty from within with their quality products.
A thumbs up for the opening of Ainz & Tulpe at BUKIT JALIL TSUTAYA BOOKS. Front row: Ms. Ishikawa Kaori, Director of Ain Pharmaciez Inc.; His Excellency Mr Takahashi Katsuhiko, Ambassador of Japan to Malaysia; Ms Kimei Rieko, Chief Executive Officer of AMC Retail Malaysia; and Mr Miyasaka Tomoyuki, First Secretary of Health, Labour & Welfare Attaché at Embassy of Japan in Malaysia. Back row: Mr Kato Seiji, Director of AMC Retail Malaysia; Mr Sato Okibumi, Managing Director of Marubeni Malaysia; Mr Ogata Shinya, General Manager - Wellness Business Department, Next Generation Business Development Division of Marubeni Corporation; and Mr. Takeuchi Kazuhiro, Senior Manager - Wellness Business Department, Next Generation Business Development Division of Marubeni Corporation.

“We are thrilled to showcase the best of Japan made beauty and cosmetic products here in Malaysia at our first ever Southeast Asian outlet. At A&T, we believe that we are on par, if not better than other skincare or beauty brands from other countries and our growing fan base is a testament to that. To all our loyal customers, thank you for making this expansion possible and to all our new customers, come explore the best of Japan made products that have been meticulously selected specially for you. Our one wish is to help bring out the inner beauty in all our customers and I hope everyone will be able to rediscover the best versions of themselves with our products when they shop at A&T,” said Kimei Rieko, Chief Executive Officer of AMC Retail Malaysia Sdn Bhd at the store’s launch.

She added that this first outlet outside of Japan will help pave the way for more international stores to come. Currently, A&T’s expansion plans include five more outlets to be opened in Malaysia within the next two years. “Our goal is to bring A&T Japan to Malaysia. Not just the store and its products but also the whole experience and ambience of shopping at A&T Japan outlets. We want our customers to be able to soak up the true Japan shopping experience right here in Malaysia,” she said.
Ms Ummi Nasir (left) – professional makeup artist and content creator, explaining the type of looks which customers can create with Ainz & Tulpe’s unique products.

The store also seeks to educate consumers on the latest beauty and cosmetic trends with hopes of creating more awareness on Japanese cosmetics and how it promotes simplicity in all its skincare routines. With guidance from helpful store assistants, beauty enthusiasts can now learn about the various products made with a unique formulation and gentle textures that nourishes the skin.

Among store exclusive top-tier brands to look out for are the award-winning AYURA, the beautifully packaged LIPS & HIPS and DAZZSHOP.
AYURA, which has consistently bagged beauty awards for its best-selling products – AYURA Clear Refiner and AYURA Balancing Primer, will now be easily available in store here. Taking its name from the Sanskrit term “ayus” that means life, the brand aims to promote positivity and harmony amongst people, nature and the universe by boosting inner health and well-being. Living up to its name, the brand uses natural plant-based ingredients specially curated for each product, making it highly suitable for sensitive skin.

For lovers of all things beautiful, LIPS & HIPS celebrates femininity and happiness with its fragrant scents and alluring product packaging. Featuring skin-friendly ingredients carefully selected by pharmacists, LIPS & HIPS never fails to add a hint of sweetness in its products to brighten up the day. Do try its best-selling hand cream that is highly moisturising and comes in four enchanting fragrances – Lily Bergamot, Savon, Romance Bouquet and Fruity Rose.

Meanwhile, beautify your windows to the soul and discover an endless array of possibilities and colours for eye makeup with DAZZSHOP. The brand is set to impress with its high-quality eye products that never fails to bring out the charm and beauty of an individual through their eyes. DAZZSHOP takes pride in its unique brand philosophy and uncompromising attitude towards quality and safety of its products. One of their must-try best-selling products is the DAZZSHOP Sparking Gem – a creamy, lustrous and pigmented eyeshadow that can be blended easily and is long lasting too.
The team at Ainz & Tulpe is ready and excited to welcome customers to visit its store at BUKIT JALIL TSUTAYA BOOKS.

Customers can also keep an eye out for A&T’s other best-selling products like the Oneskin’s Cica Cream; Fujiko’s FPP Powder; AYURA’s Rhythm Concentrate Water; Chacott’s Finishing Powder Matte; The Public Organic’s Super Bouncy DM Shampoo and Treatment; and Vasilisa’s Perfume Stick.

To commemorate the store opening, A&T has also launched its membership mobile app. Customers can earn a point for every RM20 spent, whether in the actual store or its online shop. Upon accumulation of 60 points, customers can get RM60 off for their next purchase. The mobile app is available for free download on Google Play, Apple App Store and Huawei AppGallery.
So, what are you waiting for? Come get a taste of what Japan’s beauty shopping therapy is like without having to leave the country as A&T brings customers on a journey of self-discovery at their brand-new outlet. 

To learn more about A&T and the brands that it carries, visit

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