A YouTube sensation and a counterfeit cure for HIV/AIDS are among the new stars of a campaign by The Body Shop® West Malaysia and TRAFFIC Southeast Asia calling for urgent action to stop illegal wildlife trade.
The campaign, in its second-year now, will also highlight other animals threatened by wildlife trafficking for different reasons. Among these is the eye-catching Tokay Gecko which many erroneously believe to cure HIV/AIDS. Despite a World Health Organisation (WHO) statement that the gecko has no such medicinal properties, it is illegally traded in large numbers across Southeast Asia for this very reason.
Check out more about “Where’s My Mama? 2.0” campaign on www.facebook.com/TheBodyShopMalaysia
and www.facebook.com/Trafficsea as well as in The Body Shop® stores throughout Peninsular Malaysia.