Hada Labo Lifting & Firming Range Awaken Skin's Youthfulness

For many women, turning 30 signals a time to truly consider the best-suited skincare for their skin. It is a time to choose wisely a skincare range that is targeted at skin issues such as fine lines, wrinkles, loss of skin elasticity and collagen. Formulated to restore youthful radiance to the skin, the new and improved Hada Labo Lifting & Firming Range does just that! This improved formula targets the epidermis layer to realize youthful skin with firmness and resilience.
The two key ingredients in the new and improved Hada Labo Lifting & Firming range are Hydrolyzed Elastin and Hydrolyzed Collagen, which work together at cell level to create skin strength, firmness, and shape. The Elastin and Collagen are both essential to maintain skin firmness and elasticity. This range is also infused with Elasgrow and Fermented Soymilk, an exclusive ingredient to boost collagen and elastin production that helps improve skin density, firmness and elasticity to keep skin visibly tighter, firmer and more lifted.

This new and improved range is also upgraded with 4 types of Hyaluronic Acid to help deeply hydrate skin from the surface to the inner skin layers for a significantly soft, smooth and supple skin. It also contains powerful anti-oxidants properties to fight against the damaging effects of free radicals.

The Hada Labo Lifting & Firming range is comprised of 6 distinct products:
Lifting & Firming Lotion – Rich (RM 67.50)

Lotion is an essential first step after cleansing. It helps to awaken skin and drives moisture deep into the inner skin layers to prepare skin to fully receive the benefit of the next skincare regime that follows. For best results, use twice daily after cleansing. Gently pat the lotion onto the face until thoroughly absorbed.
Lifting & Firming Milk (RM 70.90)
A light-weight milk that easily penetrates deep into skin to restore youthful radiance and luminosity, leaving skin visibly firmer and smoother. This can be applied twice daily after lotion / essence application. Gently pat onto the face until thoroughly absorbed.

Lifting & Firming Cream (RM 78.00)
This velvety cream melts into the skin to provide an intense nourishment to strengthen and improve the skin’s youthfulness, leaving skin visibly lifted, firmer and more luminous. After applying lotion / essence, take a sufficient amount and apply evenly on the face and neck area. Gently massage and pat to allow absorption into the skin.
Lifting & Firming Wrinkle Care Cream (RM 74.90)
A rich and nourishing cream that is designed to treat age sensitive contours around the lips and eyes. Regular usage of the Wrinkle Care Cream will leave the lines looking finer and smoother, revealing a plumper, more youthful and renewed skin texture. Use this twice daily after moisturizing. Gently dab onto wrinkle prone areas such as the forehead, eyes and lip area.
Lifting & Firming Mask (RM 52.90)
A serum-soaked mask enriched with anti-aging ingredients to deeply hydrate the skin and restore the skin’s youthful vitality. This soft cloth mask is designed with the right thickness to fit the face perfectly. Upon application, skin feels instantly revitalized, lifted and smoother. The Lifting & Firming Mask can be used once or twice a week as part of your skincare regime.
Lifting & Firming Essence (RM 89.90)
The Lifting & Firming Essence contains naturally derived Pomegranate extract and Lycopene, which boasts 100 times more antioxidant power than Vitamin E to fight signs of aging and pollution. It also contains Soybean Extract to help improve skin elasticity and boost collagen and elastin in the skin to reveal firm and youthful skin. The Lifting & Firming Essence is formulated with High Performance Penetrating & Deep Moisturizing (HPP&M) Technology which has an active delivery system to drive moisture deep into skin to fully hydrate skin from the surface to the inner skin layers. This also works to prepare skin to receive the full benefits of skincare that follows. For best results, use after Hada Labo Lifting & Firming Lotion. Apply on palms and gently pat onto face until thoroughly absorbed.

The Hado Labo Lifting & Firming range is pH balanced and free from alcohol, fragrance, colorant as well as mineral oil. It is available at all major pharmacies nationwide.

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