‘The Taste of Paradigm – Spend and Be Rewarded’ Campaign

Calling all foodie! Paradigm Mall, Petaling Jaya is offering the chance for you to be rewarded with Food & Beverages for FREE. This is indeed a great news for the loyal shoppers at Paradigm Mall, Petaling Jaya. ‘The Taste of Paradigm – Spend and Be Rewarded’ Campaign was launched not long ago, it runs from 19th August – 17th November, 2019. All shopper need to do is collect the required amount of stamps on the passport card when they dine at Paradigm Mall PJ.
We Malaysians love food, it's a fact that hasn't changed in the past 60 years. Hence, Paradigm Mall PJ, BrandLaureate’s ‘Best Neighborhood Mall’ is organizing ‘The Taste of Paradigm – Spend and Be Rewarded’ campaign for all food lovers. Not only can shoppers enjoying delicious food and beverages at Paradigm Mall PJ, they will be rewarded by spending too!
Ms. Selena Chua, Chief Executive Officer of WCT Malls said, “We are excited to reward our loyal customers with free food and beverages at our mall. As a friendly neighborhood mall, we not only offer unmatched shopping and leisure experiences to our customers but also provide them with a wide array of food that promises to tantalize their taste buds. With close to hundred F&B outlets at Paradigm Mall PJ, our shoppers are spoilt for choice. The ‘Taste of Paradigm’ is the perfect platform to directly engage with our loyal patrons and reward them with delicious prizes.”
Indeed, Paradigm Mall PJ has recently completed the first phase of Asset Enhancement Initiative (AEI) dedicating the entire LG level to the mall’s first and only food court – Food Arcade. It offers food that is fast, affordable and delicious too.

[Review] Murad City Skin Age Defense Broad Spectrum SPF 50 PA++++

Malaysia weather is killing me lately, with hot climate of temperature soaring above 35°C. During this time of the year, we perspire more, the heat starts to affect our mood and our skin feels burnt when we are outdoors or working out. In a recent news report, the Meteorological Department has warned the public that the level of ultraviolet (UV) radiation is at its extreme high and it could reach up to an index reading of 15 in the afternoon on a clear day. Any reading above 11 is considered as extreme, according to the international standard measurement of the level of UV radiation exposure. Before it takes a toll on you, shield yourself from the strong UV rays and the scorching heat. Get your UV shields ready before you step out and expose yourself to the sun and heat.
What are UV shields? Among some of the common UV shields would include an umbrella, a broad rim hat, ultra-thin jacket with UV protection, UV sleeves, sunglasses, and sunblock is extremely important for summer and a hot climate such as ours to ensure that skin remains bright and flawless.
I have recently came across Murad City Skin Age Defense Broad Spectrum SPF 50 PA++++. It is the best mineral sunscreen I have ever used. A new level of skin protection. Ultra-light 100% mineral sunscreen with Environmental Protection Technology shields skin from 5 main causes of damage that accelerate signs of aging: UVA, UVB, pollution, blue light from devices, and infrared radiation. A polymer matrix helps inhibit adhesion and penetration of toxins. Color-correcting tint evens tone and boosts radiance.
Good for all skin types, from Normal, Oily, Combination, Dry to Sensitive. It contains Lutein - Antioxidant; enhances protection by helping to defend against blue light; Iron Oxides - Help protect skin from infrared radiation; color corrects to even tone; Polymer Matrix - Acts like a breathable “second skin” and blocks adhesion and penetration of toxic pollutants; and Zinc Oxide & Titanium Oxide - Highly effective UV filters that provide mineral broad spectrum UVA/UVB protection.

First Marrybrown Outlet at Caltex Sungai Choh, Rawang

Good news to people at Rawang, Malaysia's first and largest homegrown Halal fast-food chain, Marrybrown has opened it's outlet at Caltex Sungai Choh on 15 Aug 2019! Marked as the first ever Marrybrown outlet in the Rawang district, it was built in collaboration with Malaysia's premium petroleum brand by Chevron Malaysia Limited, Caltex.
CEO of Marrybrown, Dato' Joshua Liew said that the new Marrybrown outlet not only stamped another important milestone for the brand but also creates an opportunity for the community there to come together as a family and enjoy a great dining experience at Marrybrown.
“We are very proud to collaborate with Caltex Malaysia to open Marrybrown‘s first outlet in Rawang and together, we hope to give our customers the best experiences where they can come to refuel their vehicles while enjoying a wonderful meal with family and friends at Marrybrown,” Dato' Joshua Liew said.
Country chairman of Chevron Malaysia Ltd, Mr. Shahid Ahmed, echoed the same sentiments, saying that the collaboration ultimately aims to provide the people of Rawang a hassle-free option through top quality services by both brands.

“We hope that through this partnership, our heritage will continue to expand as we strive to give our customers the best experiences when it comes to convenience and comfort all in one place,” he said.

A Face and Body Cleanser for Every Skin-Type - Cetaphil Gentle Skin Cleanser

Do you know that our skin type could change from time to time? For example, I used to have oily combination skin in my teenage years, and my skin has turned to dry and mild sensitive when my age is catching up. It was an uneasy change for me as I had to change my skincare products due to this.
Thanks to a friend's recommendation, I found that we don't necessary change our daily skin cleanser, but to just use a gentle cleanser - Cetaphil Gentle Skin Cleanser. This cleanser can be used on the face and body and is suitable for all skin types. This is my first time trying Cetaphil Gentle Skin Cleanser, despite hearing a lot of raves about it. I heard that it was originally formulated and recommended by dermatologists, specifically for everyday cleansing of even the most sensitive skin.
When I checked it out at the pharmacy, I read the label and I like what I see. It is written that the Cetaphil Gentle Skin Cleanser is a soap-free and fragrance-free formulation that means it is will help gently clean and moisturise the skin without stripping it’s natural oils. The cleanser comes in a few sizes, and I have chosen the 500ml one because it comes with a convenient pump bottle that can be opened and closed anytime by twisting the top of the pump.
Cetaphil Gentle Skin Cleanser is a transparent gel cleanser that works gently yet effectively to remove impurities from skin. It could be used in several ways, with or without water as below;

For use without water: Apply a liberal amount of cleanser to the skin and rub gently. Remove excess with a soft cloth, leaving a thin film on the skin.

For use with water: Apply cleanser to the skin and rub gently. Rinse.

An Exciting Night at Yoodo Presents: Community Day 2019

Last year we saw Yoodo Presents: Community Day at a movie premiere. This time, it has returned with even better experiences for it's community. Yoodo, Malaysia’s first fully customisable and 100% digital mobile service celebrated its growing base of users with many exciting events. Yoodo Presents treated their users to a one-of-a-kind simultaneous on-ground and online concert experience on 27 July 2019.
Thousands of Yoodo users joined in the festivities on-ground at Battle Arena, Jaya Shopping Centre as well as on Facebook live, to enjoy a night serenaded by the local indie musicians. The acts that lit-up the stage with their sensational performances were Modescape, An Honest Mistake, A.Ron, Battle Bloom, Nadhira and long-time local favourite Sevencollar T-Shirt.

“Today’s event was a perfect reflection of Yoodo’s commitment in promoting local talents and bringing Yoodoers a memorable experience,” said Head of Yoodo, Chow Tuck Mun. “Whether it is gaming, sports or music, Yoodo is always ready to support talents and to fuel their passion.”
The event was held in conjunction with the culmination of the Yoodo Presents series. This event was Malaysia’s first interactive online concert series that began on 6th of June 2019 featuring streamed performance by bands every week. These sessions were a hit racking up close to a million views in total and allowing fans to interact directly with the bands and win exclusive Yoodo merchandise.

Debut of Amorepacific Malaysia’s ‘Makeup Your Life’ Event

Cancer patients and survivors thronged Amorepacific Malaysia’s ‘makeup your Life’ event in collaboration with Breast Cancer Foundation with the aim of helping cancer patients get back to their daily lives faster with full confidence. 
Held for the first time in Malaysia and also in conjunction with the company’s global CSR effort to reach out to cancer patients, participants at the event were treated to a session of fun-learning activities which include a skincare education and makeup class, an accessorising guide to using health benefits materials, as well as a cooking and eating right demonstration.
Amorepacific Malaysia started the event with skincare education focusing on the skin changes after cancer treatment and how to deal with them. Following the skincare education is the makeup class which teaches participants makeup techniques on brightening and evening out skin tone to create a healthy radiant look. Each participant received a makeup your Life kit worth RM700 which includes skincare and makeup products from Innisfree, Laneige, Mamonde and Etude House. All products are alcohol free, gentle to the skin and contain hydrating properties.
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