A part of India’s prestigious TATA Group, Titan Company Limited has evolved into a global watch powerhouse, with a presence in over 25 countries and a watch sold every three seconds. In Malaysia, the brand offers an extensive line-up of designs across its diverse collections—catering to different styles, from minimalist everyday essentials to bold, high-concept statement pieces.
According to Mr Gaurav Midha, Head of Business, Titan Company Limited, the reintroduction of Titan in Malaysia marks a significant step in the brand’s global expansion strategy. With a rising demand for accessible luxury and fashion-forward accessories, Malaysia serves as a strategic gateway to deepen Titan’s footprint across the region.
“As one of Southeast Asia’s most vibrant and fast-evolving markets, Malaysia presents a unique blend of style-conscious consumers, a growing middle class, and an appreciation for quality craftsmanship—making it an ideal market for Titan’s diverse range of offerings,” added Mr Gaurav.
"With Titan Company Limited’s global legacy and Marco Worldwide proven retail capabilities, this partnership sets the foundation for a bold new era in Malaysia’s watch landscape. Watches today are not just instruments of time, they are expressions of personality. Titan Company Limited understands that through this partnership, we’re proud to bring to Malaysians a brand that not only tells time but tells a story. We are truly excited to see what the future holds as we introduce more consumers to Titan’s unique blend of innovation and elegance,” said Mr SJ Ong, Executive Director, Marco Worldwide.
In celebration of this milestone, guests were treated to a curated fashion runway in collaboration with local designer brand Inisaya—renowned for its modern interpretations of traditional batik wear. The showcase artfully unveiled some of Titan’s notable creations, with each watch styled into a wearable statement that fused watch design with fashion identity — reinforcing Titan’s positioning as both a timekeeper and a style accessory.
The runway spotlighted four standout offerings from Titan’s portfolio—Edge, an ultra-slim marvel of minimalist engineering and winner of multiple Red Dot Design awards; Raga, a refined expression of feminine strength and elegance; Titan Automatics, which reveal mechanical artistry through open-heart dials and kinetic movement; and Titan Stellar, a collection inspired by celestial elements, crafted with rare materials and intricate complications. Together, these lines showcased Titan’s diverse design language—where innovation, craftsmanship, and style converge.
Titan Company Limited’s global reputation is backed by award-winning design innovation, having received several international accolades including a nomination at the prestigious Grand Prix d' Horlogerie de Genève 2024 (GPHG). The brand’s commitment to timeless craftsmanship, modern aesthetics, and accessible luxury makes it a natural fit for Malaysia’s evolving fashion forward consumers.
To find out more about Titan watches, visit Marco Worldwide authorised dealers or log on to https://titanwatches.my/
No comments:
Post a Comment