L’Oréal Professionnel MYTHIC OIL SÈVE PROTECTRICE: New Superstar Heat-Shield

Inspired by the beauty rituals of legendary Orient, MYTHIC OIL by L’Oréal Professionnel, first launched in 2011 in nearly sixty countries around the globe, has become the at-home and in-salon must have! Used backstage during the Paris, London, Milan and New York Fashion Weeks, this iconic product is now part of an expanded haircare range designed to target women’s specific needs.
MYTHIC OIL SÈVE PROTECTRICE: NEW SUPERSTAR HEAT-SHIELD

Frequent use of heat-styling tools and iron causes damage and extra stress, leaving the hair dull-looking, brittle, dry and unruly. It is therefore essential to protect the hair against heat damage before styling and hair straightening.

MYTHIC OIL presents SÈVE PROTECTRICE, an innovative cream that offers high performance heat defense up to 230°C / 446°F.

UNIQUE BLACK CUMIN-ENRICHED FORMULA

MYTHIC OIL SÈVE PROTECTRICE has been enriched with black cumin oil, a mythical and long-standing medicinal ingredient traditionally used at the time of the Pharaohs for its protective properties and « dressing-like » effect against burns. 

The unctuous and coating velvet texture of this balm provides matchless hair protection even at very high temperatures. Hair is protected against heat damage up to 230°C / 446°F. Unique heat shield for your hair. 

Ultimate luxurious haircare, MYTHIC OIL SÈVE PROTECTRICE comes in a bronze, subtle golden tube.

THE PRO-SECRETS

Step 1 – After MYTHIC OIL shampoo and conditioner, apply a drop of SÈVE PROTECTRICE onto towel-dry hair.

Step 2 – Comb evenly and pre-blow dry. Proceed to styling and/or iron straightening.

Step 3 – Sublimate with a couple of drops of nourishing oil MYTHIC OIL for a perfect finish.

SÈVE PROTECTRICE MYTHIC OIL is available as from June 2014 exclusively in L’Oréal Professionnel salons.

For more information about L’Oréal Professionnel

Facebook: @lorealprofessionnel
Instagram: @LorealPro

4 comments:

Henry Lee said...

This is a really good brand. After this your hair must be very soft and shinny :)

Miera Nadhirah Tan said...

I like Mythic oil... it makes my hair less frizzy and healthier... this one should be fabulous too!!!

Miera Nadhirah Tan said...

I like Mythic oil... it makes my hair less frizzy and healthier... this one should be fabulous too!!!

Miera Nadhirah Tan said...

I like Mythic oil... it makes my hair less frizzy and healthier... this one should be fabulous too!!!

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